Design is more often than not an under valued aspect of start-ups with new entrepreneurs often looking for the cheapest option to get a logo and branding for their businesses, often allowing their limited resources to be directed elsewhere.
We don't think we are bias by seeing this is a misjudgement, after all your branding represents not only your business but also your ethics and the story of your new venture.
Remember great branding lasts a lifetime
Casestudy: M+LK Plus
An example of brilliant design and branding is our client, and BBC Apprentice Finalist, Camilla Ainsworth who has designed the M+LK Plus branding including its logo and quirkiness of 'nut milking' to sell her product.
Although it does divides opinion - you can't deny the effectiveness of the branding with its clear target audience and repetitive branding throughout all of her marketing campaigns means it is likely to take major strides in the alternative milk industry.
We love the branding and although no doubt it will evolve, it is strong and represents the brand, ethics and deep story behind the business.
Great branding will last a lifetime, some of the biggest companies in the world still has the same branding, or very similar to their very first - think of Apple!
The most common question we get asked about when making 3D logo's is "Can we make them to appear as sticker gifs on Instagram for users to add to their posts via the gif item on their stories?"
The simple answer is no. Unfortunately, and although we are able to make sticker gifs on GIPHY, we are only entitled to create unique, non-branded stickers. We can however design and animate your 3D logo where you can apply to GIPHY yourself as your own brand.
Businesses or individuals need to apply on www.giphy.com as a brand and once approved, you can load gifs that we have made onto GIPHY where you can then make it a sticker with its on search name which is then instantly available on Instagram.
Apply as a brand on GIPHY by clicking this link giphy.com/join/apply/brand